In 2007 RexSoft committed to create a marketplace that combines the best features of the most successful e-commerce projects on the market. After a careful market analysis, we identified the following three differentiators to be implemented in our system:
- It had to combine a number of platforms with different type of content: music, software, scripts, images, sounds, etc.
- The content database had to be large and diversified.
- The system had to be easy to use and easy to search.
As a result we created a leading virtual content marketplace called Fantero, specializing in stock photos, web templates, audio, music, flash and video files as well as 3D models, plugins and scripts. With a database of almost a million unique items of digital content from over 100,000 users, in 2014, Fantero was acquired by Freelancer.com.